Entourage and Cadillac Movie Sponsorship Premiere

On June 1, 2015, with Warner Brothers, we activated the Worldwide Premiere Red Carpet at Regency Village Theatre in Los Angeles, California. We had the Cadillac Ciel Concept Car on the Red Carpet.

Additional tasks included:

• Assisted in organizing delivery of digital assets, concept car, and fleet for talent

• Worked with media teams to ensure coverage of the sponsorship for brand lift as well as photographs with key talent and the vehicle